Pricing for Profit: A Simple Costing System for Food Entrepreneurs

Most food businesses don’t struggle because the food isn’t good. They struggle because the numbers behind the food were never clearly explained. Pricing for Profit is a practical, self-paced program created for food entrepreneurs who are tired of guessing, undercharging, or feeling unsure every time they set a price. This training helps you understand what your food really costs and how to price your products in a way that supports sustainability, not stress. This isn’t complicated accounting or theory. It’s clarity. In this program, you’ll learn how to: Understand your true cost per product Factor in ingredients, labor, packaging, overhead, and waste Use a simple pricing equation that works for baked goods, sauces, and prepared foods Make smarter purchasing decisions around quantity, quality, and waste Stop copying other people’s prices and start trusting your own numbers You’ll also receive a plug-and-play costing and pricing spreadsheet that does the math for you. Once your ingredients are entered, you can price products consistently without starting from scratch every time. This program is built for people who are actually in the kitchen — selling at pop-ups, farmers markets, online, or preparing to grow — not just talking about business. By the end of this program, you’ll have: Clear understanding of your costs A pricing structure that feels solid and sustainable Confidence to stand behind your prices without explaining or apologizing This isn’t about charging more just to charge more. It’s about charging in a way that honors your work and allows your business to last.